In 2022 We Scaled 20+ Ecom Stores and Entrepreneurs to 6 and 7 figures using Our New Profit-Making Ads System

IF YOU HAVE: Confidence you can deliver results to your clients through your product/service and adding value to people's life

OUR TEAM WANT TO HELP SKYROCKET YOUR SALES

Here Are Some Of Our Results


Here are some recent results we got for our Clients in 2021 and 2022...

💸 Debt Consolidation

Amount spent: $11,752.40, Conversion/Leads: 457, CPA: 25.7 (Facebook)

Amount spent: $23,900, Conversion/Leads: 399, CPA: 59 (Google)

💪 Health & Fitness : $2.2 Million Revenue With Consistent ROAS in Last 90 Days

👕 Style & Fashion eCommerce: 360% Growth in 2021 with almost $3 Million in Revenue

A 2022 study showed that there are over 1 billion users on TikTok & over 75% of them are 18 and older...


So, before your competitors take all the sales, let’s have a free no-obligation consultation with an expert to discuss how to bump up your profits.

Our Services

Running a business is tough! We are here to help!

Google Ads

Facebook Ads

Snapchat Ads

Pinterest Ads

Apple Search Ads

TikTok Ads

Twitter Ads

LinkedIn Ads

Copywriting

Creative Designing

YouTube Ads

Could not find what you are looking for?

Our Services

Running a business is tough! We are here to help!

Google Ads

Facebook Ads

Snapchat Ads

Pinterest Ads

Apple Search Ads

TikTok Ads

Twitter Ads

LinkedIn Ads

Copywriting

Creative Designing

Could not find what you are looking for?

Here's how much our clients LOVE 😍 us...

⭐⭐⭐⭐⭐

Brandon Davenport

Founder - Baobab Clothing

⭐⭐⭐⭐⭐


"Waqar and his team are responsive, knowledgeable, and helpful in implementing digital/social marketing campaigns. "


Upwork Verified

Cora Kent

eCommerce Entrepreneur

⭐⭐⭐⭐⭐


"We really enjoyed working with Tectanic! They have vast knowledge in advertising and were attentive to all of our requests."


Upwork Verified

Tony Rindsberg

Chief Marketing Officer

⭐⭐⭐⭐⭐


"Amazing team! They are very organized and clearly understand paid marketing. They have a great onboarding survey and utilize this well to craft a strategy."


Upwork Verified

Markus Neukom

Founder

⭐⭐⭐⭐⭐


"They invest themselves in the client's business. Facebook and Social media is fluid, a lot of trial and error and requires an open mind - all traits that Tectanic combines and inherits."


Upwork Verified

Mindblowing TikTok Ads Case Study: ROAS 7.49 with $110k+ revenue

A lot of businesses and even marketing agencies are still new to TikTok Ads and so they’re not sure what approaches would perform better. Our team has been running TikTok ads for almost a year now, and we’re official TikTok partners, but we’re still testing various hypotheses and looking for the most effective strategies. From this case study, you’ll find out about the strategy that worked great for our client who sells hand-made accessories.

The first thing we did was checking TikTok Pixel on the client’s website because, unfortunately, quite often TikTok Pixel doesn’t work properly and doesn’t capture all the data it should. We found out that part of the events either were rendered incorrectly or delivered not all data we needed. We set up direct integration with TikTok Pixel and Woocommerce and it resolved the problem.

We used a whole bunch of videos for this project because great entertaining videos are a key to success on TikTok. Some of them we’ve ordered from influencers, others were provided to us by the client but our video editor and designer had to refine them to make them fit TikTok style. Thanks to the remarkable teamwork we managed to create, adapt and test dozens of videos. We used 4 main creative formats:

  1. wow-effect during the first 2-3 seconds of video (to draw users attention)
  2. dynamic videos (dynamically show products from an unusual perspective)
  3. unpacking videos
  4. UGC videos (they are aimed to build trust, raise brand’s credibility, and increase customers loyalty)
  5. Different videos for retargeting

We also changed the ad campaigns structure. Some advertisers use the same approach as they do on Facebook, but it’s a mistake. Ads on TikTok work in a different way and it’s important not to overcomplicate it there, and even simplify in some cases. That’s why we unified MOF and BOF into one campaign which made it more efficient. Inside this consolidated campaign we had different ad sets and audiences depending on the steps of a customer journey.

We have particularly focused on the second touch. The audiences we used were Video Views (duration) and TikTok clickers. As a result, it has shown the highest ROAS and we are still using it now as it keeps generating stable profit. We mainly used UGC videos with various visual effects which helped to increase users' engagement.

On the last stage, we applied a standard approach but used different messaging depending on the audience:

  1. VC (7,14, 21, 28 days)
  2. ATC (14, 28 days)
  3. IC (14, 28 days)

We have a template all our media buyers can use to better structure every stage of the funnel. If you want to get it, just drop me a line and I’ll share it with you.

As advertisers, we all love detailed targeting settings on Facebook, but frankly speaking, they wouldn’t be the best idea for TikTok. As we’ve noticed, broad targeting has always brought us better results in TOF campaigns. That’s why we kept using it for prospecting. I’d also like to add that on other projects we run TikTok ads for, going broad generates better results as well.


So what helped us to keep ROAS at such a high point for a long time? I think, different messaging that was changed depending on the funnel stage. Starting from the website visit and up to the purchase we used different ad copies and creatives, that’s why ROAS was good throughout the whole funnel.

Results

Ad Spend - $14 891

Purchase Conversion Value - $110k+

Overall ROAS - 7.49 (Prospecting - 6.21, Retargeting - 11.20

If you want to achieve the same or even better results, feel free to reach out and we’ll help you do it!

Some Ads Preview

LET’S GET STARTED


Ready to Grow Your Shopify Store Faster with TikTok Ads?

Choose below...
Choose below..
Choose below..
Choose below

Disclaimer: This site is not part of nor endorsed by the Facebook website, Facebook Inc, Google, Pinterest, Twitter or LinkedIn in any way. FACEBOOK is a trademark of FACEBOOK, Inc. Tectanic is a brand of Tectanic LLC. Results & Success depends on so many factors including hard work, industry, competition, target market, client, season and so on. For each client, we worked together through fear, overwhelm, and challenges to find success. Your business and scenario is different and thus your results will be different. We are not offering a lottery and there is no “get rich quick” or “get rich easy”.

Tectanic LLC, 16192 Coastal Highway, Lewes, Delaware, USA 19958

Terms & Conditions | Privacy Policy | Copyright © 2024 Tectanic